{"product_id":"books-f-g-fashion-and-graphics-by-tamsin-blanchard","title":"F\u0026G: Fashion and Graphics by Tamsin Blanchard","description":"\u003ch3 class=\"synopsis-title block\"\u003eSynopsis\u003c\/h3\u003e\n\u003cdiv class=\"synopsis-body\"\u003e\n\u003cp\u003eToday's fashion brands are relying more and more on packaging and presentation: the brand image is often more important than the product itself. This book explores the graphic imagery and packaging that make fashion sell, putting the spotlight on the graphic designers and art directors who create the brand image -- from the labels inside clothes to the swing tags and shopping bags.\u003c\/p\u003e\n\u003cp\u003eAt the heart of the book are 25 case studies which investigate the creation of individual fashion brands with analysis of the graphics, from the typography to the colour choices, as well as show invitations, the website, fragrance and cosmetic images. Each case study will examine closely the working realtionships between the fashion and graphic designer. Art directors\/fashion labels featured include Fabien Baron's work with Burberry and Armani; Alan Aboud and Paul Smith; Michael Nash and Alexander McQueen\/ John Galliano; as well as the in-house graphic teams of Dolce \u0026amp; Gabbana, Stella Mc Cartney, IIssey Miyake, Yohji Yamamoto and Comme des Garçons.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch3 class=\"review-title block\"\u003eAbout the Author\u003c\/h3\u003e\n\u003cdiv class=\"review-body\"\u003e\n\u003cp\u003eBorn in Liverpool, Tamsin Blanchard studied fashion journalism at St. Martin's College, and went on to work as fashion editor of the \u003cem\u003eIndependent\u003c\/em\u003e and then style editor at the \u003cem\u003eObserver\u003c\/em\u003e. She is currently style director at the \u003cem\u003eTelegraph Magazine\u003c\/em\u003e. She lives in London with her partner, Mark, their four-year-old daughter, Sybilla, and a small silkworm farm.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp class=\"review-disclaimer block\" id=\"review-disclaimer-text\"\u003e\u003cem\u003e\"About this title\" may belong to another edition of this title.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"review-disclaimer block\"\u003e \u003c\/p\u003e\n\u003cp\u003eExcellent Condition, Paperback - Book is in Excellent condition with very little wear to the paper cover. Overall, Excellent readable condition. \u003cbr\u003e\u003cbr\u003eCopyright 2004 Laurence King Publishing \u003c\/p\u003e\n\u003cp\u003eISBN: 1-85669-338-4\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"The Way We Wore","offers":[{"title":"Default Title","offer_id":49173604532476,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0243\/2117\/files\/Photoroom_20260825_145858.jpg?v=1787697319","url":"https:\/\/thewaywewore.com\/products\/books-f-g-fashion-and-graphics-by-tamsin-blanchard","provider":"THE WAY WE WORE","version":"1.0","type":"link"}